A PASSION FOR CREATING USER CENTERED EXPERIENCES

At exodesign, we transform ideas into market-ready products through award-winning industrial design and user-driven innovation. Based in the heart of the San Francisco Bay Area, we collaborate with startups, individual inventors, and global corporations to deliver designs that blend functionality, aesthetics, and impact.

With expertise honed over three decades, our process combines ethnographic research, design thinking, and sustainable practices. From medical devices to consumer tech, we craft solutions that redefine industries and create lasting value.

Why Choose exodesign?

Proven Excellence

Two IDEA Gold Awards, the highest honor in our field, showcase our commitment to design innovation.

Cost-Effective Solutions

By mentoring and collaborating with top design students, we deliver premium results at competitive rates.

Diverse Expertise

From complex Biomed devices to consumer gadgets, we excel across industries.

Local Advantage

Serving Silicon Valley, San Francisco, and beyond, we understand the unique needs of Bay Area innovators.

TESTIMONIALS

Ron Boeder began his remarkable career as a student intern with Ampex’s renowned Corporate Industrial Design group in 1986, quickly earning recognition for his exceptional talent and dedication. By 1987, he had joined full-time and received an IDEA Gold Award for his work—an achievement that marked him as a rising star in the field. In 1989, Ron became the youngest Senior Industrial Designer in Ampex’s storied history and was instrumental in shaping the company’s Future Image Strategy. After founding exodesign in 1990, Ron continued to support Ampex as a consultant, bringing vision and expertise that helped us stay at the forefront of innovation. I recommend him wholeheartedly to startups, individual inventors, and multinational corporations alike. Ron’s passion, creativity, and professionalism are unmatched.

Darrell Staley, FIDSA — Industrial Design Director, Ampex Corporation
Ron displays creativity and innovation in his work, designing for manufacturability using a deep understanding of various manufacturing processes. His well rounded experience across a spectrum of manufacturing industries make him a great choice for anyone to get a distinguishable product from concept to production quickly at a competitive price. Ron displays creativity and innovation in his work, designing for manufacturability using a deep understanding of various manufacturing processes.

Brian Eugeni – Manufacturing and Quality Assurance Director
Ron is a design legend. He has won some of the most prestigious awards our industry offers. So when Ron gave me my design start at Exodesign while I was still in school, I was stoked. I'll never forget what a great example he was to me as a design leader, manager, and decision maker. Most of all, I feel Ron's success as a designer is he has the vision to help clients be industry leaders by delivering a creative strategy that the client can live by.

Jesse Madsen - Design Leadership at Box Garden Ventures
Ron has always been a great mentor and has done a lot to further my skills and help me grow as a young designer teaching me the importance of managing projects and planning. He has good intuition and an extensive knowledge of the field with experience in multiple aspects of design including research and user experience. I have learned a great deal from Ron working at Exodesign and the knowledge/experience I have gain have been very valuable.

Tony Ton – Senior Industrial Design Consultant
Like many other designers in the Bay Area, I got my start working with Ron at Exodesign. He is great at defining a vision for a product and guiding the process, but also gives his design team the freedom to explore creative solutions. Years of experience working with Fusion Design means he is also an engineer's designer; he is a master of balancing the needs of ergonomics and aesthetics with manufacturing, mechanical, and budgetary requirements.

Jeffrey Greger – Service Designer and People Scientist
Ron is a gifted designer who has contributed greatly to his field throughout his career. He is extremely creative and is continuously developing great new ideas for the look and direction of the projects he leads. He also shares his passion for the design process with co-workers and clients leading to more creative and visionary designs.

Misha Young - Design Director at Avegant
I first met Ron when he interned at Ampex in the late 80's. I remember how everybody in the design group was impressed with his work ethic, quality and creativity. Upon his graduation from San Jose State ID program he became a full time industrial designer at Ampex. I always enjoyed Ron's enthusiasm in the creative exchange that the group always had. Over the years I have followed Ron's numerous awards and accomplishment. As a peer, I hold Ron in high regard.

Loren Stirling - Industrial Design, Product Development and Graphic Communication
Ron and I collaborated on numerous projects for Fusion Design. He was instrumental in providing unique designs for our clients that incorporated the clients' vision with solid engineering and manufacturability. He is an excellent team leader and designer with exceptional people skills. He would make an outstanding choice for any industrial design projects in any technology space and work environment.

Martin Overbeek Bloem – Senior Project Engineer
Ron is a person who has patience to teach and talent to create. I have had the pleasure of working for Ron and he is an amazing designer, leader and teacher. He not only mentored me, but many other designers with his inspiring creative vision and wealth of industry knowledge. Ron has a positive approach to projects that helps motivate anyone working along side him. He is an award-wining designer with a grounded personality that is a great pleasure to work with. I highly recommend Ron.

Nick Palma – Senior Furniture Designer at Pottery Barn
Ron and I have collaborated on dozens of Industrial Design projects since meeting at Ampex Corporation in 1986. Over the years Ron has developed into a very capable and creative designer. He is particularly adept at project management, strategic design and corporate identity. He is well liked among his peers, associates and staff, and has a great sense of humor. It has been my pleasure to know and work with Ron for these past many years.

Tom Palecki – Founder of Pear Design: Industrial Design and Prototyping
I have seen Ron grow from early in his career to his founding of exodesign and his resulting successes. I now am a colleague adjunct professor of design with Ron at San Jose State University. He has added through education, training and client project experience, skills of UX to his offerings to clients and the teaching of students.

John Guenther – Industrial Design Director and University Design Professor

Let’s Bring Your Vision to Life

Ready to turn your concept into reality? Whether you’re a startup with a bold idea, an inventor looking for guidance, or a corporation seeking world-class design, exodesign is here to help.

Contact us today to start your journey toward innovation.